Pinpoint Digital offers full-service Every Door Direct Mail (EDDM) and targeted direct mail for small businesses, contractors and local service companies. We manage every step of your campaign: list targeting, design, print, addressing and mailing – so you get one accountable partner from concept to delivery.
What We Do
Every Door Direct Mail (EDDM)
EDDM is the U.S. Postal Service’s program for reaching every household on selected mail carrier routes without needing a mailing list. It’s one of the most cost-effective ways to blanket a neighborhood, town, or ZIP code with your message.
We help you:
- Select carrier routes by geography, household income, age, or household size
- Design EDDM-compliant postcards in approved sizes (6.5″ x 9″, 6.5″ x 11″, 8.5″ x 11″, and others)
- Print, bundle and submit your mailing directly to your local post office
- Handle EDDM Retail postage paperwork (Form 3587) and indicia setup
Targeted Direct Mail
When you need to reach a specific list – past customers, neighbors around a job site, a purchased prospect list, or a defined radius – we run targeted campaigns with full address printing and First-Class or Marketing Mail postage.
This includes:
- Address list sourcing and validation
- Variable data printing (personalized names, addresses, offers)
- Postcards, letters and self-mailers
- Presort and intelligent mail barcode (IMb) processing
- Drop-off at the appropriate USPS facility
Design
Every piece we mail is designed by our team. We work from your brand guidelines or build something from scratch – clean, on-brand and built around a single clear call to action. We design for response, not just looks.
Print & Production
We print on coated and uncoated stocks in standard postcard and letter sizes. Color, finish and paper weight are matched to your goals and budget. All artwork is checked for USPS compliance before it goes to press.
Mailing & Fulfillment
We prepare, sort and deliver mail to USPS – including bundling, tagging, paperwork and physical drop-off. You get a confirmation when your mail enters the postal stream.
Featured Service: Mail the Block
Mail the Block is our dedicated direct mail platform for contractors. Built specifically for landscapers, roofers, plumbers, excavators and other home services trades, Mail the Block automates the “neighbors of a job site” mailing – turning every completed project into a marketing opportunity in the surrounding area.
Contractors use Mail the Block to:
- Send postcards or letters to a defined radius around any address
- Schedule mailings to drop right after a project wraps
- Track campaigns through a simple contractor portal
Mail the Block is a DBA of Pinpoint Digital, LLC. It uses the same print and mailing infrastructure as our full-service offerings.
Learn more about Mail the Block →
Who We Work With
We serve small and mid-sized businesses across Connecticut and nationwide, with particular experience in:
- Home services contractors (landscaping, roofing, plumbing, excavation, HVAC, pest control)
- Local retail and restaurants
- Real estate professionals
- Professional services (legal, financial, medical)
- Nonprofits and community organizations
Why Pinpoint Digital
One partner, end to end. Design, print, list management and mailing managed by a single point of contact. No coordinating between a designer, a printer and a mail house on your end.
Built into a digital marketing agency. Direct mail performs better when it’s coordinated with your website, landing pages and tracking. We can build matched landing pages, set up call tracking and tie your direct mail response back to measurable results.
Local Connecticut business. We’re based in Plainville, CT. We know how local mail moves. For Connecticut clients, we can meet in person.